Simple pricing. No surprises.
Subscribe for monthly credits, then add extra credits from $200 whenever you need them. Spend credits on B-Roll, custom UGC and packages.
Starter
Credits for your next campaign
99 credits / month
$11 per clip
9 B-roll videos / month
At 11 credits per video, before discounts. Custom UGC priced separately.
1.00 subscription credits per $1
- Eligible digital content
- Standard rate
- Custom batch discount (approved briefs)
- Standard rate
- Credit availability
- At least 60 days, and through the paid term
- B-roll library, packages and custom orders
- More credits per dollar billed quarterly or yearly
- Dashboard scheduler access
- ReelClaw dashboard access
- 1 social set included
Growth
Credits for your next campaign
329 credits / month
$10 per clipvs $11 pay-as-you-go · 9% less
29 B-roll videos / month
At 11 credits per video, before discounts. Custom UGC priced separately.
1.10 subscription credits per $1
- Eligible digital content
- Standard rate
- Custom batch discount (approved briefs)
- 5% off
- Credit availability
- At least 60 days, and through the paid term
- B-roll library, packages and custom orders
- Bonus credits included every billing period
- Dashboard scheduler access
- 5 social sets included
- ReelClaw dashboard access
Scale
Credits for your next campaign
1,221 credits / month
$9 per clipvs $11 pay-as-you-go · 18% less
111 B-roll videos / month
At 11 credits per video, before discounts. Custom UGC priced separately.
1.22 subscription credits per $1
- Eligible digital content
- Standard rate
- Custom batch discount (approved briefs)
- 10% off
- Credit availability
- At least 60 days, and through the paid term
- B-roll library, packages and custom orders
- Bonus credits included every billing period
- Dashboard scheduler access
- 10 social sets included
- ReelClaw dashboard access
- DansUGC public API access
- One 30-minute onboarding session per account
Enterprise
We run it with you
Built around your volume
Credits sized to your spend
Scoped with you on the call
- Everything in Scale
- Growth strategy consulting
- Meta ads support
- Organic posting support
- Dedicated account manager
- Custom credit volume
Price per clip
What one library B-roll video works out to on each plan. Bigger plans include more credits per dollar.
| Plan | Monthly | Quarterly | Yearly |
|---|---|---|---|
| Starter | $11list price | $10.505% less | $109% less |
| Growth | $109% less | $9.5014% less | $918% less |
| Scale | $918% less | $8.5023% less | $827% less |
| Pay as you go | $11 per clip | ||
Every clip costs 11 credits. Plans just give you more credits per dollar; pay-as-you-go top-ups are 1 credit = $1. Custom UGC is priced separately.
Credits last at least 60 days. Quarterly and yearly credits last through the paid period plus 30 days. Cancel future renewals anytime. All plans include the dashboard scheduler. Starter includes 1 social set, Growth includes 5, and Scale includes 10. ReelClaw is available to every signed-in customer; public API access is included with Scale. Additional social sets are $5 each per month, billed separately.
Need extra credits?
Add credits to your subscription with a one-time top-up. $200 minimum, top-up credits never expire. Every pre-tax dollar adds one credit. Existing contractual funding rates remain visible in your account.
What credits buy
One balance, three ways to create. Full commercial rights, no AI.
B-Roll Library
$11/video · $8/imageSame list price across all creators and formats. Preview reusable library assets before buying.
ExploreCustom UGC
from $25$250 minimum payable content order. Commission a defined brief; videos over $100 include editing and raw files, other add-ons are priced separately.
ExplorePackages
Browse librariesThemed asset libraries. See each package’s current total and verified contents; your plan discount applies at checkout.
ExploreCampaign services
UGC campaigns
Creator pay from $100 per approved video · 25% management, $500 minimum per campaign. The minimum is earned on agreed launch work and credited toward management.
Ad campaigns
100 finished ad variations for $10,000: 20 concepts, 5 variations each, one consolidated correction round. Production only. Larger campaigns receive a custom quote.
Credits and discounts, explained
- What does a credit buy?
- One credit covers $1 of displayed content pricing. Subscriptions include bonus credits; top-ups add one credit per dollar before tax. A subscription funds your balance; it does not include unlimited production or ad management. One-off package purchases remain available.
- Do bigger plans get discounts?
- There are no plan discounts on packages or B-roll: every library clip costs the same number of credits. Bigger plans and longer billing simply include more credits per dollar, so a clip works out cheaper. Growth (5%) and Scale (10%) discounts on custom production apply to operations-approved batches of any size and remain subject to the $250 minimum. Discounts never combine, and separately priced services and rights are excluded.
- What happens to my existing subscription?
- Your current subscription price, credit allowance and renewal terms stay unchanged. The plans above are new offers; you will not be moved automatically.
- How do quarterly and yearly billing work?
- Pay the full displayed amount every three months (quarterly) or every twelve months (yearly). All of that period’s credits arrive after the payment succeeds. They expire 30 days after the paid period ends, with at least 60 days from grant. Monthly credits remain usable for at least 60 days and through the paid term. Existing balances retain their recorded expiry.
Need it done for you?
We still take on custom offers and fully-managed campaigns — exclusive content created, edited and ready to post. Tell us about your project and we'll build a plan that fits.
Not sure how much to budget? Try our free UGC cost calculator
5B+
Total Views
50k+
Videos Delivered
40+
Active Creators
98%
Satisfaction Rate